About Us

FunnelScope is a powerful social utility for travel search. We created the company because we experience the same problems you do when searching online for travel. Discovery and boiling down all the content out there such as user reviews is a full-time job. Sure there’s a lot of great information out there but who has time to make sense of it all? We solved this problem with a powerful aggregation, filtering, and social media process. This allows you to quickly understand user reviews across your favorite sites say about a place and complement this information with what your friends think. All in a couple clicks! We call this process a funnel.

The process saves you time & steps. First, we aggregate the reviews and scores from across the Web into one place so you get a comprehensive snapshot. Second, we analyze the reviews and score each one by the criteria we found millions of reviewers said determined whether they had a good experience. Third, we organize user reviews across the Web by specific criteria so you don’t have to read irrelevant to your search. Instead, you can read only reviews that pertain to what is important to you.

Start your travel search now! Or click here to see a list of the criteria that FunnelScope scores and allows you to use for filtering your search results.

Socializing Search

FunnelScope offers a simple way for you to socialize your search and get input from friends in your existing social networks. We currently support Twitter and Facebook and are continuing to add social networks based on customer demand. What’s exciting about this is you now don’t have to solely rely on strangers’ input when making your decision. When you search using other travel sites, you are left alone to make your travel decisions. FunnelScope realizes getting input from the people you know and trust makes it much easier to make a decision. The problem is the process of getting input from friends and organizing the responses takes time and effort. Wouldn’t it be great to get input from friends in a manner where their feedback is organized and systematically managed? This makes it easier on everyone!

You can either socialize your search from our website or directly from your Status Box. We essentially allow you to treat your Status Box like a Google search box where using your Status Box you get powerful added benefits. First, you get the convenience of personalized search directly from your social network. No need to first search on a website and then get input from friends. This simplifies your search to a single status message!

Secondly, you take advantage of community since FunnelScope automatically requests input from your friends in a manner where they can easily offer assistance (as opposed to an email, phone call, or random tweets or messages that in the end require you to still take time to do the research).

To get started all you need to do is type @funnelscope and your search criteria. We do all the rest. We socialize the search with your friends by providing them with our best options based on scores of your desired criteria. This allows you to search smarter for what you’re looking for as opposed to searching blindly and solely trusting anonymous reviewers.

Start socializing your travel search NOW!

What we are not

We are not an online travel publisher like Expedia or Travelocity. Rather, we support our travel search partners with our Social Sentiment engine and database to substantially enhance their customers search experience by providing a direct link to their social networks supporting hotel selection. This way their customers might discover a wonderful option that one never could have expected based on their friends input. Our goal is to Socialize hotel search thru all of our travel search partners in order to improve their customer conversion and retention as well as increase their marketing reach through their satisfied customers.

Who we are

FunnelScope was founded in 2008 and consists of a team with significant start-up / technology experience. We currently have offices in San Jose, CA and New York, NY.

FunnelScope launched in December of 2009 initially focusing on hotel search in the U.S. We are in the process of expanding our coverage based on demand to cover International Hotel Search as well as Social Sentiment search in supporting areas like restaurants & entertainment.

How we make money

We make money when you click through to our affiliate partner and book a hotel. Our results are unbiased since we want to give you the best results based on the collective wisdom of the Web. We are indifferent to which hotel you select as we do not bias our search results with ads. With that said, we do make money selling ads but they are clearly separated from our search results.

FunnelScope also has a developer API. Documentation describing the API can be found here ^ here ^.

We are always looking for feedback. Please send us an email with input on what you like, don’t like, and how we can improve. You can send it to feedback@funnelscope.com. Thanks!